Category: HubSpot Inbound Certification

In the three horizon framework, what does horizon one symbolize?

The initiatives you take to power short-term success The initiatives you take to power mid-term success The initiatives you take to power long-term success The initiatives you choose to omit or de-prioritize 💡 In Exam TIme, You shouldn't...

When it comes to goal setting, what are objectives?

Objectives are statements that define the quantitative outcome of your goal. Objectives are statements that define the qualitative outcome of your goal. Objectives are statements you use to benchmark and...

What is the three horizon framework?

The three horizon framework is a way to conceptualize what your business wants to accomplish in the short term, mid term, and long term. The three horizon framework is the sun’s relative position to...

When it comes to goal setting, what are key results?

Key results are how you quantitatively benchmark and monitor how you get to the objective. Key results are how you qualitatively benchmark and monitor how you get to the objective....

How does your company’s purpose affect “back office” teams (accounting, legal, etc.)?

Your back office teams should define and maintain your company’s purpose and find ways to share it with the rest of the company. Back office teams should find ways to...

Which of the following is NOT a “job dimension” that Jobs Theory might uncover?

Demographic information Functional requirements Financial requirements Personal identity 💡 In Exam TIme, You shouldn't waste time by searching for answers one by one, answers that you do not find, or are...

What is Jobs Theory?

A framework for defining internal job titles and descriptions. The idea that a company should only have as many employees as it has “vital, relevant jobs” to do. A method for...

When you use Jobs Theory to develop a timeline of events, where does that timeline start?

The first time a potential employee hears about your company. The first time a potential customer realizes they have a need. The day your company was founded. The day you...

Which of the following is NOT a key part of a company’s culture?

The company’s mission The company’s values What customers say about the company The way employees behave when unsupervised 💡 In Exam TIme, You shouldn't waste time by searching for answers one...

Which of the following is the best way to align a company’s employees around a single purpose?

Defining a culture that encourages employees to focus on fulfilling the company’s purpose Holding regular training sessions to remind employees what the company’s purpose is and teach them what they...